01
Every asset starts from zero
Without defined rules, every post, banner or catalogue becomes a separate project.
A system reduces improvisation
25+ years in design40+ brands and projectsPrint + digital
Graphic design, visual identities and production systems
Design that
stays consistent
when the project grows.
I create visual identities, catalogues, packaging, labels, banners and campaigns. I am particularly strong on projects that need to stay organised across dozens or hundreds of executions, not just one attractive cover.
Initial brief review is freeFiles prepared for real productionA system you can keep using
IdentityConsistent
TypographyDefined
Print filesProduction-ready
Digital variantsScalable
TemplatesRepeatable
ResultOne visual language. Many formats.
A good brand system does not fall apart on the 30th ad, the 100th catalogue page or the next label.
Why DEUSPIX: experience in catalogues, retail, branding and digital means I design for real production conditions.
Visual identityCataloguesPackagingLabelsBannersCampaignsVisual identityCataloguesPackagingLabelsBannersCampaigns
01 / Where design usually breaks
The logo exists.
The system does not.
When every new material looks like a different brand, the team wastes time and the market remembers nothing. Design needs rules that survive different formats and different people using them.
02
The catalogue only works on the cover
Dozens of pages need grid, styles, hierarchy and discipline, not just a creative idea.
A strong system survives 100+ pages
03
Print and digital speak different languages
The brand needs to survive a label, banner, website, catalogue and ad without losing its identity.
One language across channels
02 / Graphic portfolio
From identity to
production systems.
Selected work across catalogues, identities, packaging and campaigns. Click to view a larger image.
03 / What you get
Not one visual.
A set of rules.
The goal is to make the next asset faster and more consistent than the previous one.
01
Visual identity
Logo, typography, colour and rules that can actually be used.
Brand02
Catalogue systems
Grid, styles, product hierarchy and production across many pages.
Catalog03
Packaging and labels
Visual hierarchy, information structure and production preparation.
Packaging04
Banners and campaigns
A variant system for many formats without losing the main idea.
Campaign05
Print production
Files, bleed, colour and practical preparation for print.
Production06
Digital adaptations
Adapting the identity for web, social and sales formats.
Digital04 / Process
Brief. System.
Execution.
We first define what needs to repeat and where the design will live. Then we choose the visual direction.
01
Brief and materials
Goal, formats, existing brand assets and production constraints.
01
02
Visual direction
One or more clear directions before building the full system.
02
03
System development
Typography, grid, templates, variants and production details.
03
04
Handover
Final files and clearly organised assets for future use.
04
06 / Who you work with
Experience that
connects design and execution.
Nenad De LuxeNENAD DE LUXE
DEUSPIX / DIGITAL STUDIO
For more than 25 years I have worked across graphic design, web, catalogues, visual identities and digital systems. I do not separate appearance from function: every project needs a clear purpose and has to work in a real system.
I work directly, without layers of account management. You work with the person who plans, designs and understands the technical side of the delivery.
25+ years of experienceČakovec / Croatia / EURemote collaborationReply within 24 hours
05 / Pricing
Scope defines
the price.
A logo, a 100-page catalogue and a campaign with 30 formats are not the same job. After the brief you receive a clear scope and price before work starts.
BRIEF REVIEW
Free
A short assessment of what you actually need.
Send a design briefDESIGN PROJECT
Quote
Fixed price for the agreed scope.
Send a design briefSYSTEM / PRODUCTION
Quote
For larger series, catalogues, campaigns and ongoing systems.
Send a design brief07 / FAQ
Clear agreement before design.
Yes, but if the project needs a broader identity I will recommend the minimum system that keeps the logo from standing alone.
Yes. I can refresh it or build a usable system around the existing logo and assets.
Yes. Catalogues, labels, posters and other materials are delivered production-ready to the agreed specifications.
Yes. Catalogue systems, campaigns and large asset series are one of the main strengths of my workflow.
08 / Send a brief
What needs
designing?
Send the format, goal and existing materials. I will first recommend the most rational scope.
Design should
survive growth.
If you have a logo without a system, a catalogue that needs structure or a campaign with many formats, send the materials and the goal.
Send a brief